Needs Of Yahoo Gemini

Yahoo Gemini is that the unified marketplace from Oath that brings together the facility of both search and native ads.Yahoo Gemini is what you employ to syndicate your content on Yahoo and AOL properties including Yahoo Search powered by Bing. What meaning is you'll have your content show abreast of Yahoo and AOL properties right next to editorial content.Yahoo Gemini covers Yahoo and AOL desktop & mobile properties, search and apps. This includes both Yahoo apps like Yahoo Sports and third-party apps that have partnered with Oath.

Why do you have to use Yahoo Gemini?
First, they need plenty of volume. you'll easily get the maximum amount from Yahoo Gemini as you already are from Out brain and Taboola. they're easier to start out with but more strict on compliance.Second, they need exclusive inventory with other properties beyond the Yahoo and AOL domains. While these could also be available on certain resellers like Demand Side Platforms (DSPs) you're paying a markup on spend when browsing the DSP whether you recognize it or not.Third they need excellent demographic targeting including age, gender, location and interests.
The reward is top quality traffic and high volume; the grail to proportion sales growth.